SmartSearch Marketing Continues Growth in Search Engine Marketing Sector with Additions to Staff

June 27, 2006
By Guy Murrel

Two new employees to provide improved Internet services and sales support

BOULDER, Colo., June 27, 2006 ─ SmartSearch Marketing, a full-service search engine marketing agency specializing in consumer and business-to-business markets, today announced it has hired Matt Harper as director of Internet services and Chris Harkins as the director of sales. Harper and Harkins will help SmartSearch better serve its growing client base and seize new business opportunities in the fast-paced online marketing industry.

Harper joins SmartSearch as director of Internet services, where he will be responsible for Web design support services, Web analytics, conversion consulting and the development of interactive digital campaigns. Prior to joining SmartSearch, Harper helped develop Internet-based marketing programs for several Fortune 500 companies, including Coca Cola and Mazda, as well as LastMinuteTravel.com.

Harkins joins SmartSearch as director of sales, where he will oversee new business development efforts and focus on growing the firm’s client base. Harkins brings more than 15 years of experience in sales, operations and account management to SmartSearch. His past experience includes managing new business sales at the Internet measurement and analyst research firm, Jupiter Media Metrix.

  “We welcome Chris and Matt to our team as we continue to build our agency and add new service capabilities for our clients,” said Dale Hursh, CEO of SmartSearch. “As search engine marketing practices continue to mature, additional interactive services, such as conversion consulting and Website analytics services will play an increasingly critical role in campaign success.”

Founded in 1999, SmartSearch takes an integrated approach to search marketing, blending search engine optimization (SEO), search advertising and Web site conversion, as is appropriate. The company develops highly-optimized campaigns that increase sales while maximizing clients’ return on investment. Within the past six months, SmartSearch was ranked fourth by the Boulder County Business Report’s Mercury 100: Fastest-Growing Private Companies list, and the firm continues to add additional business with the signing of three major new customer accounts.

About SmartSearch Marketing

SmartSearch Marketing is a full-service search engine marketing agency that helps clients generate leads, acquire customers and position brands online. The SmartSearch team serves clients throughout the United States by integrating search engine optimization, pay-per-click advertising and Web site conversion. SmartSearch guarantees its pre-established cost-per-lead and cost-per-customer goals and monthly spending limits. For more information visit www.smartsearchmarketing.com

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Contact:
Guy Murrel
Catapult PR-IR
Phone: 303-581-7760, ext. 17
Email: gmurrel@catapultpr-ir.com

Posted on June 27, 2006 03:35 PM

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