Search Engine Strategies
San Francisco, CA
Aug 16 – 20

SmartSearch Marketing Merges with Alpine SEO
November 1, 2005
By Terri Douglas
BOULDER, COLORADO SEARCH ENGINE MARKETING AGENCY, SMARTSEARCH MARKETING, MERGES WITH ALPINE SEO
Combined firm offers industry-leading expertise in all areas of search engine marketing
BOULDER, Colo., Nov. 1, 2005 – SmartSearch Marketing, a full-service search engine marketing firm specializing in consumer and b-to-b markets, today announced that it has merged with Alpine Search Engine Optimization, LLC (Alpine SEO), which is based in Fort Collins, Colo., and which will operate under the SmartSearch Marketing banner. As part of the merger, Barry Bowman, Alpine SEO founder and chief executive officer, will join SmartSearch Marketing to lead their rapidly growing SEO practice.
Bowman has more than 12 years of experience in online and offline marketing. He started his career as an assistant editor and graphic artist for Todd AO/Editworks in Atlanta, Ga., working with clients such as Coca-Cola, Turner Broadcasting and J. Walter Thompson. He later became the director of Internet operations for Lithia Automotive Group in Medford, Ore., a Fortune 1000 company. His next venture was with Harry and David, a large direct retailer of gift baskets, chocolates and other gourmet food items, where he served as Internet new business development manager and secured long-term business relationships with Amazon.com, MSN and AOL Shopping.
The addition of Alpine SEO’s capabilities to SmartSearch is a synergistic one that strengthens the combined entity to provide clients with a wealth of expertise across all disciplines of search marketing. SmartSearch specializes in paid online advertising methods, while Alpine SEO specializes in search engine optimization, which improves customers’ natural search visibility, rank or position among online search engines.
“Barry’s experience and in-depth knowledge of search engine optimization will be invaluable to SmartSearch and its clients,” said Patricia Hursh, founder and president, SmartSearch Marketing. “By combining Alpine SEO with our company, our portfolio of offerings has become stronger, and our breadth of expertise has become greater.”
About SmartSearch Marketing
SmartSearch Marketing is a full-service search engine marketing agency that helps clients generate leads, acquire customers and position brands online. The SmartSearch team serves clients throughout the United States by integrating search engine optimization, pay-per-click advertising and Web site conversion. SmartSearch guarantees its pre-established cost-per-lead and cost-per-customer goals and monthly spending limits. For more information, contact SmartSearch by phone at 303-444-3134 or toll-free 1-866-644-3134, or visit www.SmartSearchMarketing.com
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Contact:
Terri Douglas
Catapult PR-IR for SmartSearch Marketing
303-581-7760, ext. 18
tdouglas@catapultpr-ir.com
Posted on November 1, 2005 05:38 PM
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